Wednesday, 2 November 2011

PPD - Workshop [1]






Collaboration

  • Challenge yourself
  • Work with others
  • Don't play it safe


Us as designers

  • We are constantly evolving as designers
  • We already have a professional work ethic due to the nature of the course
  • Find something that excites and interests us
  • Be inquisitive
  • It is the formation of an idea that is import


Self promotion

  • See how others promote themselves, not just graphic designers; look at photographers, artists etc
  • Don't stick with just emails - emailing is easy
  • Be prepared and plan in advance


Contemporary Practice

  • Primary investigation
  • Get out in to the real world
  • Life experiences


Make use of all your contacts

  • Past students
  • Tutors
  • Visiting professionals
  • Friends and family


Contacting studios

Create a list of studios/professionals and start an address book

  • Send letters
  • Face-to-face communication
  • Be professional 
  • Be as creative as you can
  • Do something difference
  • Keep in contact to build relationships


Seize the moment and every opportunity

Professional practice

  • Aim high
  • Approach studios early
  • Keep up to date with them through their blogs, portfolio and news sections on their site
  • They can only say no
  • Be persistent


Sending an email

The tone of voice is important

  • Be approachable
  • Be friendly
  • Be professional
  • Don't be too familiar


Travel & Accomodation

  • Think sensibly and realistically
  • Home town/other friends/relatives


While you are there

  • You are there for a reason
  • Your placement is based on previously submitted work
  • You are not dependant upon
  • Ask questions
  • Learn while you are there
  • Be honest with what you know and what you don't know
  • Work on mistakes
  • Build relationships
  • Keep in contact
  • Reap the benefits
  • Be willing to learn
  • Get in early


Portfolio & Self promotion

  • Produce a set of business cards
  • Create a low res .pdf tutorial you can send via email
  • Who you are, what you do
  • Use your identity in correspondences
  • Your 'identity' may change frequently


You don't ask you don't get
Be yourelf and don't try and emulate their work

Look at TM Marketing talk

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