Enterprise - Study Task 5

Proposed Position Statement

Write 10 short but informative statements that identify your distinctive ‘positioning’ as a Graphic Designer. Your statements should consider your ambitions, skills and areas of creative interest in relation to the market, your clients, competition and possible collaborators and should be based on the information that you have collected in response to the set tasks.

You will need to compare a list of your skills and services against customer/client needs to those of your competitors, this should help you determine how your company is unique.

Response


1) After I graduate, I aim to work within a small, independent studio as part of a small collaborative team, working primarily with brand identity solutions. I find it difficult not to work around like-minded creatives therefore I believe working within a team is paramount.

2) I strive to create works of a concise and minimal aesthetic that communicate effectively.

3) Strong passion for brand and identity design with a primary focus on print.

4) I aim to build contacts through placements and studio visits to create a potential platform for the future.

5) Sometime in the near future, when searching for placements and internships, I think it would prove beneficial to look at studios abroad, particularly in Australia, America and Scandinavia as many studios I have come across are situated in these parts of the world. Although it seems like a big stepping stone, it would ultimately help me become more confident whilst improving my design and contextual practice.

6) I intend to expand my knowledge with digital and web based media as technology is constantly evolving and brands are always searching for innovative and modern advertising techniques. Online presence is a necessity nowadays.

7) Collborate with others in order to diversify my knowledge in all aspects of design.

8) I aim to continue with self-initiated projects alongside my education to continually develop my own 'style'.

9)

10) Potentially open up my own studio, preferably with 2 or 3 like-minded creative who have a similar passion and outlook on design in general.